Founder of Symmetric Capital LLC, Symmetrical Resources, Inc. and Transactional Data Solutions LLC, William P. Livek is an entrepreneur and businessperson who has been the head of 8 different companies and holds the position of Executive Vice Chairman & Chief Executive Officer at comScore, Inc.

He is also on the board of ALC Corp. and Adstra LLC.

In his past career he was Co-Chairman & Owner at Simmons Research LLC, Chief Executive Officer at Symmetric Capital LLC, President & Chief Executive Officer at Birch, President & Chief Executive Officer for ADcom Information Services, Inc., President & Chief Executive Officer at Scarborough Research, SVP-Strategic Alliances & International Expansion at Experian Information Solutions, Inc., Vice Chairman & Chief Executive Officer of Rentrak Corp., President for Symmetrical Resources, Inc. and Vice President-Sales & Marketing for Nielsen Audio, Inc.

William P. Livek received an undergraduate degree from Southern Illinois University.