Vivian Gu

Ms. Vivian Gu is Senior Vice President and Chief Representative of Opus8’s Shanghai, China office.
She is responsible for overseeing the Company’s activities in China.
Ms. Gu has spent her entire career in the marketing services, advertising, public relations, and event promotion industries, all in China.
Her expertise in these sectors supports the Company’s interests in technology, new media, marketing, and internet-related businesses.
Ms. Gu is Founder and Managing Director of Shanghai Richoy Advertising Co., which is a rapidly growing advertising, events management, and talent management agency with major multinational clients and brands including Intel, Fiat, L’Oreal, Diageo, Bailey’s, and China Mobile.
Prior to Founding Richoy, Ms. Gu was Marketing Manager of TVB Media Group, Hong Kong’s largest media group.
She was in charge of planning live concerts and organizing press conferences for all TVB activities in China.
She also served as Public Relations Manager for renren.com, one of China’s “top 5” web portals.
At renren.com, Ms. Gu was responsible for organizing PR campaigns on a nationwide basis Ms. Gu began her career at Ogilvy & Mather and served as Assistant to the General Manager and Account Manager for a wide spectrum of clients including Siemens and Tops Supermarkets.
A Shanghai native, she is a graduate of Shanghai International Studies University where she majored in English.