Ford Seeman

Brookstone, Inc. develops and markets innovative gadgets and specialty items. It is an innovative product development and specialty lifestyle retail company that operates Brookstone branded stores in the United States and Puerto Rico. The company operates in three segments based on its distinct distribution channels and customer bases: Retail, eCommerce and Alternative Distribution. The Retail segment is comprised of all full-year stores in addition to all temporary stores and kiosks. The firm's retail product distribution is conducted primarily through the store locations. The eCommerce segment is comprised of the Brookstone catalog and products promoted via its internet website. The firm's eCommerce product distribution is primarily conducted through the company's customer care center and distribution center located in Mexico, Missouri and by its vendors. The Alternative Distribution segment is comprised of sales of its products to select resellers and corporate partners. The company was founded in 1965 by Pierre de Beaumont and Mary de Beaumont and is headquartered in Merrimack, NH.