Rand Schulman

Web Analytics Association provides measurement, collection, analysis and reporting of Internet data for the purpose of understanding and optimizing web usage. It develops and implements training and certification programs. The company was founded in 2004 by Gregory L. Drew and is headquartered in Wakefield, MA.

Internet Marketing Factors, Inc. engages in the development of digital marketing performance scoring platform. It collects local data, analyzes, and validates digital marketing efforts for dental practices and other professional SMB (small and medium-sized enterprises) segments. Its products include DMscore for Independent Practices and DMscore for Enterprise. The company was founded by Rand Schulman and is headquartered in Palo Alto, CA.

Eightfold Logic, Inc. develops software that enhances online content. Its solutions are used by interactive agencies, media publishers, online marketers and social media managers. The firm offers InboundWriter, a cloud-based content optimization application that makes it easy for content marketers and professional writers to create relevant and web-friendly content. The company was founded in 2006 by Richard Zwicky and Greg Caws in and is headquartered in San Mateo, CA.

Unica Corp. provided enterprise marketing management software solutions. It offered its services to the financial institutions, insurance, retail, telecommunications and travel and hospitality industries. The firm offered software modules, which designs the marketing process for relationship, online and brand marketing. The company was founded by Yuchun Lee, Ruby Kennedy and David Cheung in 1992 and headquartered in Waltham, MA.

Webtrends, Inc. offers web analytics and online marketing solutions. The firm is a customer intelligence company that turns online and offline data into understanding, which help organizations, realize a competitive advantage by providing insight-driven optimization of their digital channels. Its products and solutions enable web-smart organizations to optimize their digital marketing programs from visitor acquisition to customer retention. The company was founded in 1993 and is headquartered in Portland, OR.

NetIQ Corp. offers software solutions. It provides identity and access management, security management, IT operation management, disaster recovery, workload migration, and unified communications and VoIP. The company was founded on February 11, 1998 and is headquartered in Houston, TX.

Part of Yahoo, Inc., Keylime Software, Inc. is a company that develops business development software. The company is based in Carlsbad, CA. Keylime Software was acquired by Overture Services, Inc., part of Yahoo, Inc. from October 07, 2003 on January 02, 2003 for $7.50 million.

InsideView Technologies, Inc. provides customer relationship management solutions for sales, marketing, and accounting management. Its solutions deliver company and contact information such as business insights and professional connections to increase sales and marketing productivity. The firm also offers InsideView API, a platform that direct access to the InsideView Open Platform connecting applications to data and insights. The company was founded by Umberto Milleti in 2005 and is headquartered in San Francisco, CA.