Paul Donato

Nielsen Media Research, Inc. engages in the provision of television ratings and audience estimates. The company was founded in 1996 and is headquartered in New York, NY.

Simmons Research LLC provides market research services on consumer behavior. It offers a suite of survey based consumer studies, segmentation systems, custom research solutions and lifestyles of customers integrated data systems. The firm’s products include National Consumer Study, Simmons DataStream, Simmons DataStream, Multi-Media Engagement Study, SimmonsLOCAL and Television BehaviorGraphics. The company was founded in 1952 by Willard Simmons and is headquartered in New York, NY.

Nielsen Audio, Inc. provides international media and marketing research services. It specializes in media and consumer research, marketing mix modeling, cross-platform measurement. The company was founded in 1957 and is headquartered in new York, NY.

The Nielsen Co. (US) LLC provides marketing and business information. It offers audience segments, audio measurement, consumer neuroscience, and consumer panel measurement, optimization, concept screening and forecasting solutions. The company was founded by Arthur Charles Nielsen Sr. in 1923 and is headquartered in New York, NY.

The Nielsen Co. BV engages in the provision of information and measurement solutions. It delivers critical media and marketing information, analytics, and industry expertise. The company was founded by Arthur Charles Nielsen Sr. in 1923 and is headquartered in Diemen, the Netherlands.

Nielsen NV is a global performance management company. It provides clients with a comprehensive understanding of consumers and consumer behavior. It delivers critical media and marketing information, analytics and manufacturer and retailer expertise marketing consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related assets. The company operates its business through two reporting segments: What Consumers Buy and What Consumers Watch & listen. The What Consumers Buy segment provides retail transactional measurement data, consumer behavior information and analytics primarily to businesses in the consumer packaged goods industry. This segment is organized into two areas: Information, which provides retail scanner and consumer panel-based measurement, and Insights, which provides a broad range of analytics. Its Buy products and services enables clients to better manage their brands, uncover new sources of demand, launch and grow new products, analyze their sales, improve their marketing mix and establish more effective consumer relationships. The What Consumers Watch and listen segment provides viewership and listening data, and analytics primarily to the media and advertising industries for television, radio, online and mobile viewing, and listening platforms. This segment offers national and local television audience measurement services, including more than one screen, unduplicated reach, cause and effect analysis, and program viewing behavior testing; digital audience measurement services, such as digital media and market research, audience analytics, and social media measurement; mobile measurement services comprising measurement and consumer research for telecom and media companies in the mobile telecommunications industry; and advertiser solutions. It provides radio audience measurement services such as information on consumers lifestyles, shopping patterns, and use of media to radio, advertisers and advertising agencies, local cable television companies, national cable and broadcast television networks, and out-of-home media sales organizations. The company was formerly known as Nielsen Holdings NV. The company was founded by Arthur C. Nielsen, Sr. in 1923 and is headquartered in New York, NY.

Kantar Media Research provides media research services. It monitors internet portfolio in the industry, capturing dotcom spending and providing the industry's digital services. The company is headquartered in New York.